With an aim of increasing tourist flow to Yurga and promoting the tourism sector in the Russian region, the Khanty-Mansiysk Autonomous Okrug will be launching a Blockchain-enabled tourism platform.
Reportedly, the General Director of the development fund in the region, Roman Genkel, signed a cooperate agreement with the CEO of the blockchain Startup Universa company, Alexander Boronich during the St. Petersburg International Economic Forum (SPIEF) towards this project.
According to Genkel, the development fund aims at developing a Multilanguage communication platform which will unite all the stakeholders of the tourism sector into a single digital ecosystem.
Through this platform, tourists will easily access any service provider ranging from the suppliers of tourism products and services, tourist transport companies, accommodation and catering facilities to cultural facilities in the region thus increasing efficiency in communication and tourism at large.
In addition, the platform will be able to monitor the activities of the companies in the field of tourism and gather information that will assist in identifying problem areas and solutions to decreasing tourist flow. With this in place, an increase in the number of tourists visiting Yurgar from 500 thousand tourists in 2018 as reported by the regional authorities will be realized.
Startup Universa mentioned that through the Blockchain technology, they are aiming at achieving complete transparency and competence in the field of tourism in the near future. They claimed that this technology would enable tracking of all government grants and investments hence curbing any kind of embezzlement of funds.
It is important to note that there has been earlier venturing into Blockchain technology by the Russian federal government. Despite of the government having contrasting views about crytpocurrency activities in the country, they generally showed a positive view on Blockchain technology by announcing in October 2017 its integration into its land registry system in early 2018.
Later in early November 2017, in his speechat the Kazan Tourism Forum, Russian’sFederal Agency for Tourism head, Oleg Safonov claimed that Blockchain technology has the capability to transform the country’s tourism industry.
“We are absolutely convinced in our federal agency that Blockchain will seriously change the tourism market, although, in our opinion, it will happen not in two years but five to 10 years. This makes the product better in quality, less expensive and also increases the provider’s responsibility for the product.”